Digital Media
Program Level:
Degrees, Certificates, Online
Program Type:
Fully Online, Hybrid
Department:
Computer Science and Technology
Institute:
Creative & Communication Arts
College:
NVC
Digital MediaCoursesJob OutlookFaculty & StaffApply Now
About the Program
The Digital Media program prepares students for careers in digital content creation by developing practical skills in web design and development, graphic and visual content design, interactive media, UI/UX and interface design, digital video, and online content production.
Students learn how to plan, design, create, publish, and evaluate digital content for websites, businesses, organizations, social platforms, and interactive environments. Coursework combines creative design with technical skills and gives students hands-on experience with industry-standard software, web technologies, accessibility standards, content management systems, digital publishing, e-commerce, and professional production workflows.
Digital Media skills are used across industries. Businesses, educational institutions, government agencies, nonprofits, marketing departments, technology companies, and other organizations need professionals who can create and manage effective digital content.
The program prepares students for entry-level employment, freelance and entrepreneurial opportunities, career advancement, and continued education while helping students build professional projects and portfolio pieces they can show employers and clients.
What will I learn?Students learn how to create professional digital content from concept through publication. Projects may include websites, graphics, user interfaces, interactive content, digital publications, video, social media content, e-commerce experiences, and other digital assets. Students develop skills in HTML, CSS, JavaScript, WordPress, UI/UX prototyping, Adobe Creative Cloud, responsive web design, accessibility, W3C standards, SEO, analytics, digital marketing, content strategy, Git/GitHub, and professional portfolio development. The program emphasizes both creative design and technical implementation, helping students understand how digital content is planned, created, tested, published, evaluated, and maintained. |
What can I do with this course of study?Digital Media prepares students to create content and digital experiences for a wide variety of industries. Graduates may pursue opportunities in digital content creation, web design and development, graphic and visual communication, interactive media, UI/UX and interface design, social media content, digital marketing content, video production, e-commerce, and web content management. Because organizations in nearly every industry rely on websites, graphics, video, social content, accessible digital materials, and online communication, Digital Media skills can be applied across business, education, government, healthcare, nonprofits, marketing, technology, entertainment, professional services, and many other fields. |
What is special about this program?
You won't just learn software - you will create.
Digital Media courses emphasize hands-on, project-based learning that reflects professional workflows. Students build websites, design interfaces, create graphics and video, develop interactive content, work with real-world technologies, solve client-style problems, and build professional work throughout the program.
The program emphasizes accessibility and inclusive digital content creation, including usability, accessible design, W3C standards, and modern accessibility practices.
Students learn how creative, technical, communication, and problem-solving skills work together to produce content for real-world environments. Students finish the program with projects and portfolio pieces they can show employers and clients.
Frequently Asked Questions
No.
You do not need to know how to code, design websites, edit video, or use professional design software before entering the Digital Media program. Courses begin with foundational concepts and progressively build technical and creative skills.
Students should be comfortable using a computer, browsing the web, managing files, and learning new software. Curiosity, creativity, problem-solving, and a willingness to practice are more important than entering the program with advanced technical skills.
Digital Content Creation
Graphics, video, interactive media, digital publications, social content, and visual storytelling.
Web Design & Development
HTML, CSS, JavaScript, responsive design, Git/GitHub, WordPress, content management systems, hosting, e-commerce, and web publishing.
UI/UX & Interface Design
Figma, prototyping, wireframes, user flows, interaction design, usability, navigation, and accessible interface design.
Professional Design & Media Tools
Adobe Photoshop, Illustrator, InDesign, Premiere Pro, After Effects, and other industry-standard creative technologies.
Digital Business & Marketing
E-commerce, SEO, analytics, content strategy, social media, client workflows, and online publishing.
Accessible Digital Media
W3C standards, accessible web design, usability, inclusive content creation, accessible documents, and accessibility considerations across digital media.
Digital Media is the creation and delivery of content through digital platforms.
It combines design, technology, communication, and problem-solving to create websites, graphics, video, interactive experiences, social content, digital publications, and other media people use every day.
Digital Media professionals are not limited to one industry. Their skills support businesses, education, healthcare, government, nonprofits, marketing, technology, entertainment, professional services, and many other fields.
The Digital Media program develops skills that can support a variety of creative and technical career paths, including:
- Web Developer
- Front-End Web Designer/Developer
- Web & Digital Interface Designer
- UI/UX or Interface Designer
- Graphic Designer
- Digital Content Designer
- Digital Media Specialist
- Web Content Specialist
- Learning Content Creator
- Interactive Media Designer
- Multimedia Content Creator
- Social Media Content Specialist
- Digital Marketing Content Specialist
- Video Content Creator/Editor
- E-commerce Content Specialist
Job titles vary by employer because digital content creation skills are used across many industries.
Available Courses:
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IMED 1316 - Web Design I IMED 1401 - Introduction to Digital Media IMED 1359 - Writing for Digital Media IMED 1345 - Interactive Digital Media I IMED 2315 - Web Design II IMED 1341 - Interface Design IMED 2345 Interactive Digital Media II IMED 2351 - Digital Media Programming |
IMED 2166 - Practicum IMED 2280 Cooperative Education IMED 2309 - Internet Commerce IMED 2311 - Portfolio INEW 2434 - Advanced Web Programming MRKG 2312 - e-Commerce Marketing MRKG 2348 - Marketing Research and Strategies RTVB 1301 - Introduction to Mass Communication |
Degrees and Certificates
- Digital Media A.A.S. ♦
- Digital Media Level 1 Certificate ♦
- Social Media Communication & Design Enhanced Skills Certificate ♦
- Instructional/eLearning Design Advanced Technical Certificate ♦
- Publishing for Digital Media Occupational Skills Award ♦
- Social Media Content Creation Occupational Skills Award ♦
- Web Designer Occupational Skills Award ♦
- Web and Digital Design and Development I Occupational Skills Award ♦
- Web and Digital Design and Development II Occupational Skills Award ♦
Transfer Advising Guides
Job Outlook / Careers Available
Digital Media skills support growing career opportunities in web development, interactive and digital interface design, and digital content creation.
Web & Digital Interface Development
Workforce Solutions Alamo identifies Web Developers (SOC 15-1254) as a regional Target Occupation. Employment is projected to grow 43.45% through 2032. The Alamo Region mean annual wage is approximately $90,990, with an entry-level wage of approximately $54,264. The Workforce Solutions Alamo career pathway identifies an associate degree as the typical entry education for this occupation.
Graphic & Interactive Media Design
The closest regional high-demand occupation is Web and Digital Interface Designers (SOC 15-1255). Workforce Solutions Alamo classifies this as a High In-Demand Occupation, with projected regional employment growth of 30.89% through 2032 and a mean annual wage of approximately $96,123. Its career pathway identifies associate-degree entry and no prior work experience.
Digital Content & Online Media
Digital content creation spans several employer job titles rather than a single federal occupation. Current San Antonio-area employers are hiring for roles such as Digital Media Specialist, Digital Creative & Marketing Specialist, Multimedia Content Creator, Social Media Content Creator, and Graphic Designer/Social Media Content Creator. Current local postings demonstrate salaries reaching and exceeding $50,000 annually, including positions in the $55,000–$65,000 and $65,000+ ranges, with some employers accepting an associate degree or demonstrated digital-media experience and portfolio work.
Sources:
Workforce Solutions Alamo 2025–2028 Local Plan
Texas Workforce Commission Labor Market & Career Information
Current San Antonio-area employer job postings
Digital Media Career Information
Wage data note: The displayed annual wage ranges use the Texas median through the 90th percentile from 2025 BLS wage data. |
Useful Links
Digital Media Student Hub
Program information, student resources, opportunities, announcements, and Digital Media support.
WorkInTexas
Current Digital Media degree requirements.
NVC Course Descriptions
Current Northwest Vista College course descriptions.
NVC Career Experience / Career Services
Career exploration, job and internship support, resume resources, and Career Coach access.
Faculty and Staff
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Contact Us |
Viviane Marioneaux-Maguire Location: Phone: |
Adrienne Partida Location: Phone: |
Vacant Location: Phone: |